Before she had a brand name, and before it was even a puzzle company, Kristy O’Kane knew she was building a female-centric team. The ethos of supporting, uplifting and working alongside other women was going to be the key to her business model. The name Okay Lady seemed obvious, neatly referencing her own surname and summing up the philosophy of the brand; letting women everywhere know ‘it’s Okay to need your downtime too Lady’.
Lindy’s idea for Ena was born far away in Machu Picchu, as she sat at the Sun Gate watching the clouds part to reveal the ancient Incan ruins. It was a turning point in her life where she felt incredible calm and her vision was clear. She would leave her old life behind in television and advertising and study massage therapy. Lindy’s nature is one of a nurturer. One who truly cares about people and the world we live in. It was a perfect fit.
Beck is a surface designer who has a love of creating patterns and making things. After working as a graphic designer for many years and yearning to create something away from the computer, Beck enrolled herself into a couple of screen-printing courses, which led her to become fascinated with pattern repeats and eventually start studying textiles. Beck loves to draw and gets her inspiration from her travels, nature and life around Melbourne. She starts her patterns from sketches on paper, which she then digitises on the computer using Adobe Illustrator. Putting together a pattern is almost like fitting jigsaw pieces together for her. She started Fabric Drawer while living and working in London, spending many hours (in the cold...
Designer Lauren Hassett has been passionately pursuing her creative vision since completing her university studies in her early 20’s. Her very first venture into jewellery design came about when her sister opened a hair salon and asked her if she could make some earrings to offer to her clients, at this time Lauren was studying Industrial Design at RMIT, it was 2001.